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3 Ad Hacks To Stand Out Against the Competition

More companies now than ever are turning to Facebook for advertising. Out of 165 million United States-based Facebook users, 10 million of those pages are for small businesses. By using Facebook, companies can find their perfect target audience and get their message out in front of them quickly and typically at a lower cost than …

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The Complete Landing Page Checklist: 8 Things Your Landing Page NEEDS

  Is your landing page falling flat? Maybe it has a great design but isn’t bringing you new subscribers, the quality of subscribers you want or at a cost that is acceptable?   By making a few simple tweaks to your landing page, you can start getting more conversions with better prospects at a lower …

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Let’s Play Doctor…Developing Your Messaging Around Your Prospects’ Pain

By Kim J. Walsh-Phillips Being the mom of an almost two-year-old, I have been to the doctor plenty of times in the last two years.  From the regular check-ups and dreaded vaccine appointments, to the first-time-mom-paranoia-visits, my daughter has built up quite a sticker collection from the ones she gets at check-out. In each of …

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