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6 Targeting Strategies for LinkedIn Ads

To date, LinkedIn is the undisputed champion of targeting professionals for networking, job opportunities and other business related connections. The platform has over 560 million users, 40% of which sign on daily and engage with other professionals in their network. So when it comes to running ads, B2B markets make sense. And the numbers from …

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5 Ways to Get More Appointments on Facebook

If you run a business that relies booking appointments to maintain your revenue stream, you know the worst thing you can see is empty spots on your calendar. No appointments = no new money coming in. Using Facebook, you can quickly reach out to high-quality prospects to easily fill your empty calendar with appointments. Here …

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How One Business Owner Booked 273 Qualified Appointments in Less Than 60 Days

  If you want to get an endless supply of qualified leads, fill the empty appointment slots on your calendar and never wonder where your next client is going to come from, this case study may be the most enlightening thing you read all year. Most business owners find themselves in the same situation that …

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5 Step Email Sequence To Transform Freebie Seekers into Buyers

  They are terrors in the night. Costing you pennies for each useless click. They download all of your FREE resources and smugly ignore your carefully crafted sales page. They are… the freebie seekers. Now the harsh truth is, many of these people will never turn into cash-paying customers. They’re just perusing your site because …

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7 Ways To Optimize Your Facebook Profile To Bring In More Buyers

In the digital world we live, the first place many people will come in contact with you and your business is your website, right? Wrong. We spends hundreds of dollars and hours creating the perfect website – one with gorgeous pictures, lists our products and services proudly and maybe even has some amazing graphics. But …

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3 New Ways To Use An Old Marketing Strategy That Can Double Your Results

There’s an old marketing saying, “The fortune is in the follow-up.” If they don’t buy on the first try, call ‘em. And then email them. And maybe even mail them a letter or fancy oversized postcard. These are all successful strategies for turning a list of qualified leads into active buyers. But there’s one additional …

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How One “Shark” is Using Facebook to Get More Customers

How One “Shark” is Using Facebook to Get More Customers     “Show me the numbers.” A phrase often heard spoken by “Mr. Wonderful” – also known as Billionaire Entrepreneur and Investor, Kevin O’Leary – on the weekly top TV show Shark Tank. And, when it comes to getting measurable ROI from marketing, the numbers …

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Using Facebook’s Custom Conversions to Track Long-Term Sales Funnels

We live and breathe data. Call us nerds, but our clients tend to appreciate the high value that we place on ROI. There is so much data that can be collected from your Facebook campaigns, however many users are limiting their tracking to the campaign that they are running right now (perhaps the only one …

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How Can I Do My Part to Make Sure the Registrants Actually Show Up?

Are You Counting Your Chickens Before They Hatch? What if You Could Actually Hatch Them? The Art of Actually Getting Your Registrants to SHOW UP.   Using Facebook to advertise your Financial Planning seminars can be INCREDIBLY effective. I can tell you that from experience, especially from watching clients that I work with pull in …

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