Episode 456

“Leveraging Your Celebrity”

In this episode, Kim talks about using your Facebook page to help promote yourself as the expert in your market.

Key Takeaways!

  • One of the most powerful things that you can do with your Facebook page is use it to leverage your celebrity and authority to your marketplace.
  • Don’t promote other people, promote YOURSELF as the expert.
    • Your social media posts should be linked to your own website that has your own valuable content.
  • If you don’t know what to write about for your own content, use Buzzsumo.com to research what people respond to and what they are looking for. This will give you some ideas to help you move forward.
  • You want your Facebook page to be pointing to YOUR articles and YOUR website.
  • Start writing, start posting, and STOP sharing other people’s stuff!

Resources Mentioned in this Episode

Buzzsumo.com

How to Launch A Campaign in Seven Day or Less! – fbsaleslaunch.com

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