Tanner Stolte

“Some Content Ideas” In this episode, Kim discusses great content ideas for your next post. Key Takeaways! Some ideas for contents that’s all about them: 25 most commonly asked questions – Make a list of the 25 questions that you are often asked by prospects or by people who ask, “what do you do for […]

“More on How to Launch an Effective Campaign on Facebook” In this episode, Kim discusses how having customer testimonials, before launching, is a smart way to gain more clients. Key Takeaways! Getting your audience involved in your messaging. Only 14% of people will believe you as a company, but 78% of people will believe peer

“Planning Out Your Campaign” In this episode, Kim talks about getting your campaign seen/heard through multiple channels, so you have a good turnout at your next event. Key Takeaways! Setting up your campaign from the very beginning. On average, it takes people 5 times of being asked to say “yes”. Usually businesses stop after one

“Using Facebook to Promote Your Next Event” In this episode, Kim talks about creating and promoting an event on your Facebook business page. Key Takeaways! Facebook gives you this cool opportunity to use their platform to promote your next event. It can feature audience, sell tickets, and measure performance. You can create a Facebook ad

“Want Some Pretty Cool Headlines to Put in Your Facebook Ads?” In this episode, Kim talks about writing creative headlines that will capture your audience’s attention. Key Takeaways! Here are a bunch of headlines that you can use in your Facebook ads… Try using odd numbers – odd as in unnecessarily specific. For Example: 8,213

“The Who Says So Matters” In this episode, Kim talks about reaching your target market through your Facebook ads. Key Takeaways! When it comes to Facebook marketing, you want to make sure you are including the messaging of your target market. Studies have shown that only 14% of people believe what you have to say,

“More Marketing Rules to Follow” In this episode, Kim talks about how the messaging of your ad should be addressed to the customer, and not about you, the company. Key Takeaways! Marketing Rules Reminder: Buyers purchase based off of their emotions and not intellect. Today we are talking about your messaging being about them and

“A Few of the Best Marketing Rules to Follow” In this episode, Kim talks about how consumers mostly buy through their emotions not intellect. Key Takeaways! Let’s go back to marketing rule basics… When you are putting together your Facebook ads, your social media posts, your landing posts, etc., remember that buying is emotional not

“A Reminder When It Comes To Holidays” In this episode, Kim talks about observing national and international holidays appropriately in your posts. Key Takeaways! Make sure you honor the holiday appropriately – like Memorial Day – make sure it’s somber. We are remembering those who lost their lives in battler protecting us, and our country.

“A Bit of a Rant!” In this episode, Kim talks about checking your social media accounts on a daily basis, so you can reply quickly to your customers’ questions and comments. Key Takeaways! Kim’s dilemma: Kim’s phone/internet company has been giving her poor customer service lately. To try to receive a response right away, Kim

“You Better Check Your Offer!” In this episode, Kim reminds companies to look at their numbers for optimization when it comes to their Facebook ads. Key Takeaways! Facebook ads to a webinar – this particular business didn’t have a lot of sales in this marketing funnel. Some things to consider… Maybe we are not doing

“Determining Your Offer”  In this episode, Kim talks about Facebook marketing. Key Takeaways! The number one thing that entrepreneurs have difficulty with is Facebook marketing. It’s not the ads itself, but it’s an understanding that they can offer something for a buyer. Comments that Kim often hears: “Buyer campaign looks great, but won’t work in

“Posting” In this episode, Kim talks with Samantha Melhorn about posting on the web using Hootsuite, Word Swag, and Canva. Key Takeaways! Posting live at an event. Kim’s Question: -When you are pulling out posts, how do you decide what you are going to post at an event? Sam’s Answer: -We have a template that

“Premium Options For Your Sales Funnel” In this episode, Kim talks about the marketing funnel and tripwire. Key Takeaways!   Ways to monetize your marketing file – you can decide how it happens! Sale funnels for your Facebook ads: Tripwire Tripwire is a type of marketing funnel who’s goal is to turn a lead into

“Three Things To Test On Your Facebook Ads” In this episode, Kim talks about three things to test on your Facebook ads: image, copy, and offer. Key Takeaways! Split testing Testing different images: Continue to test Try going completely outside of the box! Try test copy: From short copy to long copy Try a new